From A Failed School Report Card to Critical.'s CEO: How We’re Turning Plastic Waste Into the Future of Construction

From A Failed School Report Card to Critical.'s CEO: How We’re Turning Plastic Waste Into the Future of Construction

I had the worst year 5 report card in Elm Park Primary. When my mum read it she was so angry, she said: Rui your going to pick up rubbish for the rest of your life.

Well mum... look at me now! WATCH VIDEO

While plastics only make up 8% of our landfill by weight, it takes up over 20% of our landfill by volume.

Follow my journey as we transform plastic waste into Critical. Cleanstone, set to disrupt the global $950B+ construction materials market.

Criticaldesign.nz

Oh and don't judge my mum, it was the early 2000s... 😂 I've got mad respect for those who keep our cities clean.

#SustainableDesign #CircularEconomy #RecycledMaterials #PlasticWaste #EcoInnovation #GreenBuilding #InteriorDesign #DesignForChange #Cleanstone #FutureOfConstruction #ClimateAction #ZeroWaste #UpcycledDesign #PlasticPollution #InnovativeMaterials #WasteToValue #PurposeDrivenBusiness #SustainabilityMatters #BuiltEnvironment #LowCarbonMaterials #DisruptiveInnovation

Previous post Next post