Most fit-outs still choose MDF or laminates because they’re cheap upfront.
But cheap doesn’t stay cheap for long. WATCH VIDEO

They chip.
They swell.
They end up in the skip.

And when that happens, you pay twice—once for the install, then again for the replacement.

Now imagine a different path:

A panel that’s solid all the way through

Waterproof, even in tough conditions

Built to last years, not months

That’s Cleanstone. Panels made in Aotearoa from 100% recycled plastic waste.

For designers and brands, the value is clear:

Less waste going to landfill

Fewer complaints and callbacks

Materials that support low-carbon goals

For retailers like Bunnings, it’s even bigger:

Trust built on durability

Customers returning for solutions that actually last

A chance to lead the shift toward circular products

Real value isn’t the lowest sticker price. It’s creating spaces that last longer, waste less, and back up your design vision.

So here’s the question:
If you were the category manager at Bunnings, would you stick with “cheap” or back materials that deliver real value?

You can see what we’re building at criticaldesign.nz